Celtic Routes

The Celtic Routes project aims to encourage visitors to explore new areas of Wales and Ireland en route to their final tourist destination. Led by Carmarthenshire County Council, the project will focus on the areas of Carmarthenshire, Pembrokeshire and Ceredigion in Wales and Waterford, Wicklow and Wexford in Ireland.

It aims to transform less well known areas from transit zones to new touring sites, increasing the time visitors spend in these regions and capitalising on the opportunities to boost local economies.

The project will be developed through customer research, trade events and workshops as well as cross border visits by businesses in Ireland and Wales to bring together expertise and ideas. The aim is to increase the visitor appeal of the targeted areas, including through the development of new trails linking local culture, heritage and the natural environment.


Partner ERDF (€) Total Project Budget (€)
Pembrokeshire Coast National Park Authority 200,328 250,411
Carmarthenshire County Council 494,630 618,288
Ceredigion County Council 208,702 260,877
Waterford County Council 227,054 283,817
Wexford County Council 229,181 286,476
Wicklow County Council 231,855 289,818

Location of Activity


  • Waterford
  • Wexford
  • Wicklow


  • Carmarthenshire
  • Ceredigion
  • Pembrokeshire

Partner Contacts

Name Organisation Email Telephone
Rhian Philips Carmarthenshire County Council MRPhillips@carmarthenshire.gov.uk 01267 242356